Turbo Energy & Джигурда
Promo

Client: Chernogolovka Beverages

Agency: Deasign Russia

This was an advertising video for the market debut of the Turbo Energy brand, created by Chernogolovka Beverages.

The video’s plot immerses the audience in a grotesque, imaginary world where one sip of this energy drink awakens an expressive, fiery “superhuman” in a dead-eyed office drone, brought to live by the tough-skinned Nikita Djigurda.

We wanted to create a wild, comic cocktail made of this actor and a series of special effects, created using the whole array of technical tricks available to us.

What’s more, the slightly psychotic image we created for Nikita Djigurda was shown at the Olympiyskiy Stadium the same day as the release of the final episode of Game of Thrones.